“Are toddler snacks one of the greatest food scandals of our time?” So asks Bee Wilson in an extraordinarily damning take down of the baby food industry published in the Saturday Guardian. She describes the current baby & toddler supermarket aisle as “a colourful snacktopia, colonised by brilliantly marketed and fancifully shaped fast foods”…

So... the results are in and the winners of the "Commercial Villain of the Year", "Worst Example of Health Washing" and "Recipe Most in Need of Change" accolades have been announced at the 2025 Children's Food Awards…

Launching in the UK in March 2025, we cannot wait to see how CANS is going to shake up the entire soft drinks industry, which currently offers so few truly healthy options for children and teenagers…

The Food Foundation’s annual Broken Plate report offers the most comprehensive study of the state of the nation’s food environment and systems, and compiles a comprehensive set of recommendations on what needs to change.

What is truly striking is just how many of the key problems relate to our children’s diets…

We are absolutely pleased as punch to welcome our newest KFDC member - Little Yeos!

Yeo Valley Organic's Little Yeos range is like a breath of fresh air. Their “no added sugar” fromage frais and pouches are sweetened with only a small amount of organic fruit puree and their larger pots contain a fraction of the sugar levels of many leading brands of kids’ yoghurts.

It’s official…collaboration is where it’s at!

I don’t know if it’s serendipity, great timing or simply years of experience in the food industry, but attending this IGD (Institute of Grocery Distribution) event all about the importance of collaboration really confirmed that we’re onto something with the Kids Food and Drink Collective.